The million-dollar question businesses face, while considering using custom photos over stock photos is whether the expense and effort would pay off. While stock images come in handy, they do not provide the image you want your brand or service to project effectively. Whether it is blog posts, website design, email newsletters, or any other marketing material you are looking for, a custom photo is the ideal choice. However, there are still businesses that are not as convinced about using custom photos. Here are six common prejudices that people have about custom photos.
#1-Custom photos are expensive
This is the most common prejudice against custom photos. While a shoestring budget may deter you from using the expensive custom photos, in reality the expense involved is only minimal when you consider the benefits a custom photo can provide you. The unique images and backdrops make your service or product stand out from the rest. In the present competitive atmosphere, having an edge over the rest is vital and a custom photo can accomplish this excellently.
#2-Custom photos are too time-consuming
While expense is the main prejudice people have, the time taken for customization also prevents them from using this great option. Although stock photos may be readily available, they do not provide you much choice. You cannot bring in the right image you want to portray about your service or brand with the stock photos. With solutions such as custom photopie backdrop collections, you can choose the right backdrop for your brand and the time involved is minimal too.
#3- Not up to your expectation
Since custom photos need more effort, time and resources to get the required effect, most website owners think that after putting in all the effort, the result may not be up to their expectation. On the contrary, custom photos can meet with your exact expectation and more as you have control over what expression the photos elicit. You can fine-tune the customization, so it fits right in with the personality of your site and your brand.
#4- Troublesome to set up shoots
Setting up a custom photo shoot requires too much effort, as you have to pay for the expenses of the photographer, equipment, models and editing. With many top quality and affordable custom photography services available now, it is easier to coordinate the entire shoot and plan it in advance reducing the time and expense effectively.
#5- Difficult to work with outside photographers
Finding an expert professional photographer can take time and is expensive. A professional photographer helps to bring out the innovative and creative angle to your product and makes the entire images and visuals more appealing to your visitors. When you avail the services of a top quality photographer, the work is actually made easier as they take care of all the necessary details leaving you free to take care of other pressing business matters.
With most stock photos being of good quality, website owners may feel that it is sufficient for their marketing purposes. However, in reality a stock photo cannot represent your brand as effectively as a custom photo does. The custom photos are consistent with the core message of your company. They will not end up being run- of- the- mill, as a stock photo would do. While custom photography is still not easily embraced by many businesses, the benefits provided by a custom photo would well outride any drawbacks or prejudices it poses.